Privacy Policy

WeightLossRankings.org ("we," "us," or "our") is owned and operated by MEAS Partners, LLC, a Delaware limited liability company with a registered address at 131 Continental Dr, Suite 305, Newark, DE 19713. We respect your privacy. This Privacy Policy explains what information we collect when you visit our website, how we use that information, who we share it with, and the rights you have over your personal data. By using the Site you consent to the practices described here. If you do not agree, please do not use the Site.

1. Information We Collect

We collect only the data we need to operate and improve our comparison service. Specifically:

• Information you provide directly. When you subscribe to our newsletter, send us a message, or submit a provider correction, we collect your email address, any name you choose to share, and the contents of your message.
• Automatically collected information. When you browse the Site, our servers and analytics tools automatically collect standard web log data: IP address, approximate location derived from IP, browser type and version, operating system, referring and exit pages, pages viewed, time on page, and the date and time of your visit.
• Cookies and similar technologies. We and our third-party partners use cookies, pixel tags, local storage, and similar technologies to remember your preferences, measure traffic, understand how readers interact with our content, and attribute outbound clicks to affiliate partners.
• Click and conversion data. When you click an outbound affiliate link, we may record that click (and, if the partner reports it, the resulting conversion) so we can understand which reviews are helpful and report accurate analytics to our partners.

We do not ask for, collect, or store sensitive health information such as diagnoses, prescriptions, lab results, body weight, or insurance member IDs. Any calculators on the Site (for example, the Savings Calculator) run in your browser, and the values you enter are not transmitted to us or stored on our servers unless we explicitly say so.

2. How We Use Your Information

We use the information we collect to:

• Operate, maintain, and secure the Site;
• Send our email newsletter and reply to questions you send us;
• Understand which pages, reviews, and tools are useful to readers so we can improve the Site;
• Attribute outbound affiliate clicks and report aggregate traffic to our partners;
• Prevent fraud, abuse, and security incidents and enforce our Terms of Service; and
• Comply with applicable legal obligations.

3. Cookies and Tracking Technologies

The Site uses a small number of cookies and tracking technologies:

• Analytics cookies. We use Google Analytics to measure traffic and understand reader behavior in aggregate. Google Analytics sets its own cookies and collects data governed by Google's Privacy Policy. You can opt out of Google Analytics using Google's browser add-on.
• Affiliate tracking pixels. Some of our affiliate partners use pixels and first-party cookies to attribute conversions. These are set when you click an affiliate link and leave our Site.
• Functional storage. We use local storage and Vercel KV to remember small preferences (for example, which comparison filters you applied) and to deduplicate outbound-click counts.

You can disable cookies in your browser settings, but parts of the Site may not work as intended.

4. Third Parties We Share Data With

We do not sell your personal information. We share limited data only with service providers who help us operate the Site:

• Email service provider (Kit / ConvertKit). When you subscribe to our newsletter, your email address and subscription preferences are stored with Kit so we can send you emails.
• Analytics (Google Analytics). Pseudonymous traffic data is processed by Google to help us understand site usage.
• Hosting and infrastructure (Vercel). Our site is hosted on Vercel, which processes server logs and stores some operational data on our behalf.
• Affiliate networks and partners. When you click an outbound affiliate link, the destination partner and its tracking network will receive referral data. They do not receive any information you provided directly to us.
• Legal and safety. We may share information when legally required (for example, in response to a valid subpoena) or when necessary to protect the rights, property, or safety of our readers or the public.

5. Your Rights

Regardless of where you live, you may contact us at privacy@weightlossrankings.org to ask what personal information we hold about you, request that we correct or delete it, unsubscribe from our newsletter, or opt out of analytics. We aim to respond to verifiable requests within 30 days.

6. California Residents (CCPA / CPRA)

If you are a California resident, the California Consumer Privacy Act and California Privacy Rights Act give you the right to:

• Know what personal information we have collected about you and how we use it;
• Request deletion of your personal information;
• Correct inaccurate personal information we maintain about you;
• Opt out of the "sale" or "sharing" of your personal information;
• Exercise these rights without being discriminated against for doing so.

We do not sell personal information as that term is defined under the CCPA, and we do not knowingly share personal information of minors under 16 for cross-context behavioral advertising. To exercise any of the above rights, email privacy@weightlossrankings.org with "California Privacy Request" in the subject line.

7. EU / UK Residents (GDPR)

If you are located in the European Economic Area, the United Kingdom, or Switzerland, the General Data Protection Regulation gives you the rights of access, rectification, erasure, restriction of processing, data portability, and objection. You also have the right to lodge a complaint with your local data protection authority.

The legal bases on which we process your personal data are: (a) your consent for newsletter subscriptions and non-essential cookies, which you can withdraw at any time; (b) our legitimate interests in operating and improving a secure, high-quality comparison site, which includes aggregate analytics and affiliate-click attribution; and (c) compliance with a legal obligation where required.

8. Children's Privacy

The Site is intended for adults and is not directed to children under 13. In line with the Children's Online Privacy Protection Act (COPPA), we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

9. Data Retention

We retain personal data only for as long as needed for the purposes described in this policy. Newsletter subscriber data is retained until you unsubscribe and then purged from active lists. Google Analytics data is retained for up to 26 months. Server logs are typically rotated within 30 to 90 days. Correspondence sent to our contact addresses is retained as long as reasonably necessary to respond and for a reasonable period afterward for reference.

10. Security

We use industry-standard technical and organizational safeguards — including HTTPS encryption in transit, access controls, and reputable hosting providers — to protect the information we collect. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security. Please use strong passwords and keep your devices up to date.

11. International Data Transfers

We are based in the United States, and the service providers we use may process data in the United States and other countries. Where required by law, we rely on appropriate safeguards such as standard contractual clauses for international data transfers.

12. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Effective date" at the top of the page. For material changes, we will take reasonable steps to notify users (for example, by posting a notice on the Site or emailing newsletter subscribers). Your continued use of the Site after the changes become effective constitutes acceptance of the updated policy.

13. Contact

For privacy questions, requests, or complaints, please email hello@weightlossrankings.org or write to us at the address below. See also our Terms of Service.